Master of Marketing
Masters Degree (Coursework)
083273K
N/A
Course Overview
Marketing focuses on making and keeping customers by finding, communicating and sustaining the competitive advantage that makes a company truly successful. Topics covered in Marketing include advertising, company strategy, competitive analysis, and value creation. Marketing students at UWA have the opportunity to undertake projects for real-life organisations and have previously worked with companies including Coles, Google, Microsoft, Rio Tinto, Tourism WA, Transperth and Westpac. With classes available during the day and in the evening, this course is suitable for both the busy professional and the full-time student.
